Premiership "footballers" can't like football very much, since they hardly play it, including when actually on the field of play. But that doesn't matter one jot, because football long ago ceased to be the point of the Premiership (if it ever really was - wasn't the Premiership set up specifically for everything except footballing reason?).
So why do they keep up even what little pretence that they do? They could just live for ever off the interest on the vast wealth of their "clubs", with transfers and new additions just as at present, and with the tabloid/Hello/Heat circus carrying on regardless. No one would be able to tell the difference.
Meanwhile, the focus of specifically football-related interest could shift to wear it belongs: the Championship.
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