Pete Spiliakos writes:
There is much in the Republican
National Committee’s “autopsy” that has merit. It is about time that
the Republicans prioritized winning a larger share of non-white voters. One
good thing about the 2012 election is that it killed off the illusion that
Republicans can keep winning by just reassembling the 1980s Reagan demographic
coalition. Unfortunately, the RNC report introduces another illusion to
Republican politics. The problem starts on page six where the report summarizes
the public’s negative feelings toward the Republican party.
Asked to describe Republicans, they said that the
party is “scary,” “narrow minded,” and “out of touch” and that we were a party
of “stuffy old men.” This is consistent with the findings of other
post-election surveys.
Scary? Narrow minded? Out of touch? Does anyone
notice what is missing? Oh, yeah, too pro-rich. A post-election poll found that 60
percent of Americans found
the Republicans to be too pro-rich. That tracks with the 53 percent in the 2012 exit poll who responded that Mitt Romney’s
policies would generally favor the wealthy. The Republicans cannot succeed as
the party of the middle and aspiring working-classes if only 34 percent of
voters think Republican policies will favor the middle class. The authors of
the RNC report are right to highlight the perception of the Republicans as the
party of white identity politics, but they ignore the problem of the
Republican economic agenda.
This produces some comical results. The report
forswears making policy recommendations, but makes an exception for
comprehensive immigration reform. The report states “we must embrace and
champion comprehensive immigration reform. If we do not, our party’s appeal
will continue to shrink to its core constituencies only.” This emphasis on
amnesty as the key to winning votes outside of the “core” Republican
constituency is an error. The error is perfectly distilled where the document
favorably quotes a participant in the RNC’s discussion with Hispanic groups:
The key problem is that
the Republican party’s message offends too many people unnecessarily. We win
the economic message, which is the most important to voters, but we then lose
them when we discuss other issues.
This is nonsense. According to the Kaiser
Family Foundation, 26 percent
of Hispanics opposed Obamacare while 48 percent supported it. Incidentally,
Romney received 27 percent of the Hispanic vote in November. Basically,
only that small minority of Hispanics who opposed Obamacare voted for Romney.
If the Republicans are not winning the debate on Obamacare, then they are not
winning the “economic message.” Comprehensive immigration reform can’t fix
that.
What is most damning is that Republican problems
among Hispanics are almost perfectly mirrored by their problems among Asian
Americans. Republicans got 26 percent of the vote among Asian Americans.
That is bad enough, but it is only when you look at Asian-American polling
numbers regarding Obamacare that the depth of the Republican problem becomes clear.
The Asian-American and Latino populations are
substantially different. Asian Americans have a higher
median income than either Hispanics or whites. Seventy percent of
Asian Americans are covered by either employer-provided or individual health
insurance, compared to 43 percent of Hispanics (and 75 percent of
whites.) Health insurance coverage for Asian Americans very closely
resembles coverage for whites. The result? Asian Americans support Obamacare
by wider
margins than Hispanics.
This is what losing the economic message looks
like. You could make some sort of bank shot argument that Asian Americans are
hostile to Republicans because Republicans don’t seem willing to support
comprehensive immigration reform and so only listen to Democrats in protest.
The problem is that (according to the same survey) immigration policy is a very
low priority among Asian Americans. The Republicans aren’t losing among
non-whites because of opposition to comprehensive immigration reform. They are
losing because they are losing the policy argument. You would never know that
from reading the RNC report.
The Republican National Committee is in a
cul-de-sac. They see that support for the Republican party is becoming isolated
to constituencies that are in relative demographic decline. What the RNC does
not see (or chooses not to see) is that the party’s weakness is largely the
result of the perception of the party as a vehicle for the self-interest of the
wealthy. The result is that the only substantive policy recommendation to
expand the party is coincidentally one that is also favored by employer
interests. Ramesh Ponnuru was right when he described the RNC report as the Republican
elites’ version of reform. To
put it another way, the RNC thinks Romney’s problem was his rhetoric on amnesty
in the primaries and not his tax plan that sharply cut taxes on high earners
while offering few if any direct benefits to the middle-class.
Republicans need an alternative to the elite
Republican vision that acts as if outreach means amnesty plus
updating the party’s technical apparatus plus nothing in particular.
Republicans need affirmative policies that can win broad popular support. There
is a sense in which the authors of the RNC report are right. The Republican
policy message is only resonating with people who have been socialized into the
center-right narrative of the 1970s and 1980s. If you haven’t been raised to
fear “socialized medicine,” the Republican message on Obamacare is falling
flat. At least the Democrats are trying to do something about the uninsured,
rising health care premiums, and those with pre-existing conditions.
I happen to think Obamacare’s policies are wrong,
but for a growing fraction of the population, a something (even a
government-run health care something) beats nothing. If you haven’t been
socialized into the narrative that the Reagan tax cuts saved the economy, then
Romney’s across-the-board income tax cut just looked like a cut primarily
directed at high earners who were already making out okay from the economy and
whose marginal tax rates were already low by the standards of recent history.
The Republicans look indifferent to everyday concerns.
Republicans should respond to their defeat with a
more populist economic agenda. The Republicans have already had the Tea Party
movement. This was an authentic center-right populism, but its agenda was
primarily oppositional. Membership in the Tea Party was centered around people
who already consumed right-leaning media. There is nothing wrong with that.
People who consume right-leaning media will be at the core of any successful
right-leaning movement. They just can’t be the only component of that movement
and that movement needs a positive policy agenda.
A broad Republican populism must include direct
benefits for middle- and working-class families. If Republicans want to be the
party of work and family, then they need a tax policy that increases the
returns to work for parents who are trying to raise their children. A
broad Republican populism must include reasonable answers to people’s anxieties
about health insurance. Republicans need affirmative policies that can
plausibly promise to slow
the growth of health care premiums. Republicans need policies that
will offer people a chance to maintain
health insurance if the only work they can find doesn’t offer benefits. A
Republican populism would offer policies to help
those with pre-existing conditions that are less costly than Obama’s
and do less to disrupt the health insurance of everyone else.
A populist Republican economic agenda would not
just be designed to win over non-whites. As Henry Olsen pointed
out, the Romney campaign struggled with some populations of blue-collar whites
because those whites thought Republicans didn’t believe in the dignity of their
labor and that the Republican deal was “give more power to management and maybe
we’ll keep your factory open.” Facing such an economically elitist Republican
party, many coal county working-class whites stayed home even though they felt
that Obama was hostile to the industry that employed them.
A populist Republican economic policy would be
able to unite those working-class whites with a growing share of working- and
middle-class non-whites and the existing Republican base. But a condition of
forming this broad Republican coalition is recognizing that the existing Republican
economic message is broken, and that it cannot be fixed by the amnesty favored
by the Republican establishment (though I would favor a limited amnesty), much
less by the kind of enormous high-earner tax cut favored by libertarians like
Rand Paul with his flat tax proposal.
This is what winning the economic argument looks
like. If you want to win over people who have no personal or family connection
to the Republican party or organized center-right politics, you need policies
that will directly benefit them economically. It isn’t enough to trot out
amnesty and explain how everyone’s life will get so much better once we cut
marginal tax rates on the job creators who “built that.”
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